Hotel brand · Guest-verified

Lotte Resort

Lotte Resort

Lotte Resort is a Lotte-affiliated resort brand within the group’s tourism and service portfolio. Its official resort site lists Sokcho, Buyeo, Gimhae, and Art Villas Jeju, giving the brand a Korea-focused footprint across sea-and-mountain scenery, historic-cultural destinations, and villa-style stays in Jeju. The positioning is leisure-led rather than urban-business-led: the brand describes itself as thinking deeply about rest and local culture, while individual resorts emphasize ocean-view rooms and water leisure in Sokcho, history, family activities, Aqua Garden and golf in Buyeo, and architecture-led private villa stays at Art Villas Jeju. The typical guest is a domestic or inbound leisure traveler planning a family, kids, friends, healing, golf, culture, or nature-focused stay, based on the resort site’s room, activity and package themes.