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BW Premier Collection

Bw Premier Collection

BW Premier Collection is a curated Best Western collection positioned around boutique-style luxury hotels with a strong sense of place. The brand is aimed at today’s business and leisure luxury travelers, with properties whose identities are tied to their destinations and designed to reflect local flair and style. Signature elements include individually expressed hotel personality, considered details from lobby to room, free Wi-Fi at domestic and international locations, and access to Best Western Rewards. Its parent, BWH Hotels, describes a broader global network of about 4,300 hotels in more than 100 countries and territories, while Best Western’s brand portfolio page describes Best Western Hotels & Resorts as operating in nearly 100 countries and territories worldwide.