Langham
Langham Hospitality Group traces its story to The Langham, London, which opened in 1865 and is described by the group as Europe’s first “Grand Hotel.” The company is the hospitality arm of Great Eagle Holdings. Its official site currently presents a portfolio of 4 brands, 37 destinations and 48 hotels, with brands serving more than 20 countries. In positioning, The Langham Hotels and Resorts is the flagship luxury brand; Cordis is a five-star hotels-and-resorts collection; Ying’nFlo is a select-service “travel-living” brand; and Eaton is positioned around lifestyle, culture, impact and wellness. The group runs Brilliant by Langham, a loyalty and experience platform where members can access stay and dining privileges, earn points and redeem them for nights and experiences.
Coverage overview
Loyalty programs
Group background
Scale
Positioning
Loyalty
Brand portfolio
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