Evt Hotels
EVT Hotels is the hotel arm of Australia-based EVT Limited. The group traces its roots to an entertainment business formed in 1910, entered the hotel business in Australia and New Zealand through the 1980 ACE Cinemas acquisition, and launched the first Rydges-branded hotel at the Pavilion Hotel in Canberra in 1988. Today EVT says its hotels operate across Australia, New Zealand and Singapore, with 80+ hotels, 12,000+ rooms and around 1.8 million loyalty members. Its portfolio spans luxury through micro-accommodation: QT sits in EVT Stays’ Luxury tier, Rydges is listed as Elevated, Atura as Urban, LyLo as Social, and Independent Collection by EVT covers luxe, stylish, classic and comfort-led independent hotels. The hotel loyalty program is EVT Stays; EVT Stays states that Priority Guest Rewards is now EVT Stays.
Coverage overview
Loyalty programs
Group background
Brand positioning
Loyalty program
Brand portfolio
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